Images

Illustrating technologies

All technologies, organizations and sources use images to illustrate their descriptions. Images function as a reference to the technology application in real life. In other terms, it represents the external form adopted by the technology separated from the description. The following standards give researchers and editors directions on how selecting the proper images:

Image Standards

Do

Don't

  • Use png, jpg

  • Minimal resolution (72 dpi)

  • Prioritize images with context over studio shots / flat background images

  • If the card refers to an existing product or prototype, don't use artistic representations - especially realistic ones - to illustrate it (e.g. Automated Home Farming)

  • If the image must show a specific object, mind the position and scale of it inside the frame

  • Don't use gifs

  • Don't add images with frames

  • Don't use poorly made illustrations (e.g. primary colors only), white background drawings or cartoons

  • Don't use graphs, technical drawings (except for the pretty ones) or images with too much readable text on it

  • Don't use icons

  • Don't use compositions or multiple images in a single file

  • Avoid using excessively dark images

Example:

Example:

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